New Work

New Work SE operates a portfolio of digital platforms that match employers with talent and provide career-related information and communities. On the B2B side it sells job postings, recruiter access tools, employer-branding profiles and applicant tracking / recruiting software, enabling companies to reach and manage candidates while monetising its underlying user base. On the B2C side it offers premium memberships on its professional network and expatriate community, monetising enhanced functionality and access for individual users. Across its consumer-facing properties it also acts as a media owner, selling advertising inventory to marketers who want targeted access to professional and career-focused audiences. Value is created by aggregating professional profiles, reviews and communities and then packaging access, tools and media placements into paid products for employers, recruiters and advertisers.

New Work SE is a German holding company for professional networking, recruitment and employer-review platforms focused primarily on the German-speaking (DACH) labour market and expatriate communities. Its portfolio includes a professional network and jobs marketplace, an employer-review and salary-transparency site, a global expatriate community, and SaaS recruiting tools.

The company generates revenue mainly from businesses that purchase recruiting and employer-branding solutions, including job advertisements, recruiter search tools, paid employer profiles and applicant tracking software sold on subscription or contractual terms. Additional revenue comes from paid consumer memberships on its community platforms and from selling advertising inventory to brands and agencies targeting professional audiences.