SQREEM Technologies

The company operates an AI-driven behavioural data and programmatic activation platform. It aggregates and models large-scale behavioural pattern data, turning this into audience cohorts, intent metrics and insights, which are then used for media planning and activation. Its ONE Market media exchange connects these cohorts to programmatic inventory, while ONE Enterprise exposes analytics and exports for enterprise workflows. Acquisitions of a programmatic SSP, an adtech firm and a youth-focused contextual platform extend its inventory access and vertical capabilities, creating an integrated stack for cookie-free, privacy-compliant media buying and analytics.

Value is created by improving advertisers’ ability to reach relevant audiences without third-party cookies, offering governments and enterprises population-level behavioural intelligence, and enabling safe youth marketing. The company embeds itself into customers’ marketing and data workflows, often as a core infrastructure component for data-driven media buying and behavioural analytics, with additional value from bespoke implementations such as contact-tracing communication solutions.

SQREEM Technologies is a Singapore-based advertising technology and data company that applies AI to large-scale behavioural and contextual data for digital marketing and related use cases. It operates a cookie-free, privacy-compliant media exchange and associated analytics products that model behavioural intent, generate audience cohorts, and activate programmatic advertising across channels.

The firm monetises by selling enterprise analytics, data and activation services to brands, agencies, and public-sector customers, and by integrating acquired supply-side and youth-marketing platforms into its stack. Its customers are primarily advertisers, media agencies, and government or institutional clients that need behaviour-based targeting, programmatic media buying and specialised deployments such as public-health communication or youth-safe advertising.