ADman Media

The company operates a programmatic video supply-side platform that aggregates and manages publishers’ video inventory across formats including outstream native video, in-text, in-banner, and instream (pre/mid/post-roll). It connects this supply to demand from advertisers and media agencies via real-time bidding and private or direct deals. Value is created for publishers by turning editorial and banner spaces into video inventory with high viewability and completion metrics, and for advertisers by offering brand-safe, viewable video placements with clear performance outcomes (completed views, engagement). Revenue is primarily generated as a take-rate on media spend flowing through the platform (revenue share between gross advertiser spend and net publisher payments), supplemented by any managed service fees on campaign setup and optimisation, consistent with standard SSP economics.

ADman Media is a Spain-based digital advertising technology company operating as a video-focused supply-side platform (SSP) for publishers, particularly in Spain and Latin America. It provides outstream and instream video ad formats such as native in-article, in-text, in-banner, and instream placements, and connects publisher inventory to programmatic demand via real-time bidding.

The company’s customers are publishers, who use its video solutions to monetise their inventory, and advertisers and media agencies, who buy video campaigns on a cost-per-completed-video (CPCV) and related performance bases. Revenue is generated by taking a platform margin or revenue share between advertiser spend and publisher payouts, and by managing programmatic and direct video advertising campaigns across its network.