Dynamic Tracking
Dynamic Tracking is a affiliate tracking and attribution software for e-commerce marketers.
Dynamic Tracking operates in the AdTech Vendor segment.
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Distinction
This company is not a general web analytics suite or an affiliate network; it is a B2B attribution and tracking software provider focused on affiliate and cross-channel performance measurement. It should also be distinguished from broad enterprise analytics platforms that do not specialise in commission logic and affiliate deduplication.
- Founded
- Unknown
- Headquarters
- Im Mediapark 8, 50670 Köln
- Core Segment
- AdTech Vendor
- Company Size
- <10
- Official Links
- Website
- Verified
- 2026-04-22
Key insights about Dynamic Tracking
Dynamic Tracking: About
The company sells proprietary B2B tracking and attribution software to businesses running performance and affiliate marketing programmes. It creates value by capturing conversion paths across onsite and offsite touchpoints, assigning credit according to configurable rules, and improving partner remuneration accuracy. Revenue is generated from recurring software access, with feature expansion through upgraded attribution modules and add-ons.
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Dynamic Tracking: Market Position
Dynamic Tracking is the commercial brand of Dynamic 1001 GmbH, a Germany-based B2B software provider focused on affiliate tracking, attribution and customer journey analytics. Its platform links onsite analytics with offsite marketing activity so advertisers, agencies and e-commerce operators can measure conversions, assign credit across channels, manage tracking codes and reduce duplicate affiliate commissions.
The business appears to generate revenue through subscription-style SaaS pricing, with core tracking capabilities supplemented by higher-value add-ons such as multi-channel tracking and customer journey analysis. Its customers are performance marketing teams and affiliate programme operators that need transparent reporting, deterministic conversion assignment and remuneration optimisation across affiliate and wider digital channels.
Dynamic Tracking: Frequently Asked Questions
What is Dynamic Tracking?
Dynamic Tracking is a B2B software platform for affiliate tracking, attribution and customer journey analysis, operated by Dynamic 1001 GmbH.
Who uses Dynamic Tracking?
It is used by marketing agencies, advertisers, e-commerce operators and affiliate programme managers that need conversion attribution and commission control.
How does Dynamic Tracking make money?
It appears to make money through recurring SaaS subscriptions, with additional revenue from upgraded attribution modules and add-on features.
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