falabella.com

The company operates a multi-sided commerce and financial ecosystem. On the consumer side, it provides an e-commerce and marketplace destination where shoppers can purchase first‑party retail goods and products from third‑party sellers, with fulfilment via home delivery and store-based options. On the supply side, it offers marketplace access, logistics and merchandising tools to third‑party merchants. These commerce activities are integrated with its own financial services: a bank and co‑branded credit card products that fund purchases and channel spend back into the ecosystem. A loyalty programme spans these services, incentivising repeat use and cross‑brand activity. Additionally, the company has a retail media arm that monetises on-site and omnichannel traffic and first‑party data by selling advertising inventory and campaign services to brands and marketplace sellers. Value is created by aggregating consumer demand, providing financing and loyalty benefits, and giving merchants and brands a high-intent sales and media venue.

falabella.com is the business-to-consumer e-commerce and marketplace platform of Chilean retail group S.A.C.I. Falabella. It sells the group’s own retail inventory and hosts thousands of third‑party sellers, serving tens of millions of consumers across Latin America with department-store, home, electronics and other goods. The platform is tightly integrated with the group’s physical stores, banking arm and loyalty scheme, supporting omnichannel shopping, payments and fulfilment.

Revenue comes from retail margins on first‑party products, commissions and fees charged to marketplace sellers, financial services income from co‑branded credit and banking products linked to online shopping, and advertising income from its retail media operation, which sells on-site and omnichannel ad placements to brands and sellers. Direct paying customers are mainly consumers buying goods, sellers using the marketplace, brands buying retail media, and retail banking and card customers within the group’s ecosystem.