Homa

The company operates a publisher–platform model in mobile gaming. It provides a development and publishing stack including a Unity SDK for analytics, monetisation, and A/B testing; a lab environment for market and gameplay testing; and operational services such as launch operations, creative testing, submission workflows, and live operations support. External studios and in-house teams use these tools to create and operate mobile games, particularly in the hyper-casual and hybrid-casual segments.

Value creation comes from improving hit rates and unit economics for games by standardising instrumentation, experimentation, and monetisation. In return, the company signs publishing or partnership agreements that give it a share of game revenues and control over monetisation infrastructure. It reinforces this model with education and community programmes that onboard and retain developer partners and with selective studio acquisitions that bring development capacity and IP under direct control.

Homa is a France-based mobile gaming publisher and technology provider founded in 2018. It focuses on hyper-casual and hybrid-casual mobile titles, supplying development, testing and monetisation infrastructure (via Homa Lab and a Unity SDK) to external studios, and publishing games under revenue-share agreements. The company also acquires small studios to expand in-house development capacity.

Homa generates income by sharing in-app purchase and advertising revenues from published games and by capturing margins enabled through its SDK, analytics, and launch operations services. Its direct customers are mobile game developers and studios who use its SDK, publishing pipeline, and educational resources to prototype, launch, and scale games on the app stores, while end-users are consumer mobile gamers worldwide.