Intros.at

The company operates a B2B SaaS business model focused on commercial event organisers. It offers a modular event technology stack that covers registration, matchmaking, meeting scheduling, exhibitor and sponsor management, and onsite services such as badge printing and entrance scanning. Organisers deploy these modules to run physical, virtual or hybrid events and to facilitate structured meetings between attendees, exhibitors and sponsors.

Value is created by increasing the efficiency and volume of relevant meetings, improving attendee and exhibitor satisfaction, and enabling organisers to package and sell meetings, sponsorships and leads more effectively. Revenue is generated from software licences and service contracts with organisers, while the platform’s tooling helps those organisers monetise their own events through meeting packages and sponsorship products.

INTROS.AT LIMITED is a UK-based event technology company trading as Grip. It provides an AI-driven platform used by organisers of trade shows, conferences and other business events to manage registration, matchmaking, meetings, exhibitor and sponsor tools, and onsite badging for in-person, virtual and hybrid formats.

The company generates revenue by licensing its platform to commercial event organisers on a per-event and multi-event SaaS basis, with additional fees for implementation, integrations and onsite services. Its customers are primarily B2B event organisers and owners, along with exhibitors and sponsors that participate in organiser-run programmes and purchase meeting and lead-generation packages enabled by the platform.