OLYZON SAS

Olyzon operates a B2B AdTech software model. It provides an orchestration and decisioning layer for connected TV that sits on top of existing media buying and publisher infrastructure, helping customers plan, activate, adapt creatives and measure campaigns across fragmented CTV environments. Value is created through workflow unification, predictive inventory scoring and closed-loop optimisation without requiring customers to abandon their incumbent ad stack.

Olyzon is a private French AdTech vendor focused on connected TV advertising. It provides a proprietary decisioning and orchestration layer that centralises planning, activation, creative adaptation and measurement for CTV and streaming video campaigns. The platform integrates with existing DSPs, SSPs, ad servers and publisher systems rather than replacing them, using programme-level inventory mapping and predictive scoring to improve campaign decisions across fragmented TV supply.

The company sells to brands, media agencies, programmatic traders and ad operations teams running CTV campaigns. It generates revenue from software access and platform usage tied to campaign orchestration and optimisation. Its operating model is B2B software for the advertising ecosystem, with Paris headquarters, a New York office and an explicit Europe and US go-to-market footprint.