Poke

Poke creates value by serving as a messaging-native AI productivity layer that connects consumer communication channels with external apps and workflows. Users interact with the assistant in familiar chat environments, and the company monetises deeper utility through paid subscription tiers. The product becomes more valuable as users connect more services, create more recipes and embed the assistant into daily routines, increasing retention and willingness to pay.

Poke is a consumer-facing conversational AI assistant operated by The Interaction Company of California under the Poke brand. It runs through existing messaging channels including SMS, iMessage and Telegram, allowing users to manage email, calendars, reminders, web search and connected workflows through natural language chat rather than a standalone application. The product also includes a no-code automation layer called Recipes and a developer extensibility layer called Kitchen for custom integrations.

The company generates revenue primarily from a freemium subscription model. Core functionality is offered free, while advanced capabilities such as extended memory, additional integrations and premium performance are sold through recurring paid plans. Its direct customers are individual consumers and professionals using Poke as a productivity assistant, with a secondary technical audience of developers who extend the platform through custom recipes and integrations.