Digitree Group

Digitree Group operates a portfolio model that combines recurring software revenue with agency and execution-led revenue. Its core software asset, SARE, provides marketing automation and messaging infrastructure for enterprise communication workflows. Around that platform, the group sells managed media, lead generation, SEO, strategy, creative and e-commerce delivery services through specialised business units. Value is created by combining software, proprietary data, campaign execution and implementation capacity so clients can buy either standalone tools or broader outsourced digital growth services.

Digitree Group is a Polish digital marketing, MarTech and e-commerce services group. Its portfolio combines a proprietary marketing automation platform, SARE, with managed services spanning programmatic media buying, lead generation, media planning, SEO, reputation monitoring, brand strategy, creative production and e-commerce implementation. The company serves business customers rather than consumers directly, particularly enterprise marketing teams, advertisers, agencies, retailers and e-commerce operators.

The group makes money through a hybrid model. SARE is monetised as subscription software for multichannel customer communication, while the rest of the portfolio is sold through service retainers, project fees, campaign execution fees, performance-based pricing and media margins. The December 2025 acquisition of Euvic Digital indicates an effort to deepen creative capabilities and increase cross-selling across the broader group.