Flam

The business operates as an enterprise AI platform providing a stack of products for marketing, advertising and commerce use cases. It creates value by enabling brands, retailers and broadcasters to convert existing assets (print, OOH, TV, digital, product pages) into interactive mixed‑reality experiences, deploy conversational digital agents, and embed commerce flows with zero‑click checkout. These capabilities are supported by proprietary low‑latency vector retrieval, agent orchestration and rendering infrastructure, which reduces technical complexity for customers and allows deployment across web and mobile without dedicated apps.

Value creation centres on improving campaign engagement, customer interaction quality and conversion rates while lowering time‑to‑build for interactive experiences. The platform is positioned as a full‑stack solution for brands and marketing teams, with partner programmes for agencies and studios, indicating that part of the value proposition is to serve as underlying infrastructure and tooling for a broader ecosystem of creative and media partners.

Flam is a United States–based AI company focused on mixed‑reality advertising, visual agents and embedded commerce for brands and marketers. It offers a full‑stack suite of generative AI products: AI Interactive Ads to turn static media into app‑less mixed‑reality experiences, AI Visual Agents for conversational digital humans, and CommerceAI to embed product discovery and checkout into these experiences, all underpinned by its own low‑latency AI infrastructure.

The company sells primarily to enterprises such as global brands, retailers, broadcasters, and their agencies. Revenue is generated through enterprise platform and infrastructure access, campaign and experience production, and associated implementation or creative services. Its technology is already used by over 100 brands, positioning it as a B2B marketing and commerce enablement vendor rather than a consumer app provider.