Airship

The company operates an enterprise SaaS model built around a modular, mobile‑first engagement platform. Its flagship app‑experience platform provides no‑code tools to design in‑app experiences and cross‑channel journeys. Additional modules support push and in‑app messaging, mobile wallet passes, real‑time event streaming into external systems and analytics, including experimentation and predictive insights.

Value is created by enabling client organisations to increase the effectiveness of their mobile apps and digital channels, improving customer activation, retention and revenue while reducing dependence on in‑house engineering for routine campaign and experience changes. The platform competes with other marketing automation and customer engagement tools, with differentiation in mobile specialisation, no‑code experience building and mobile‑centric data streaming. Acquisition of adjacent technologies (location services, wallet, CRM/push, testing/experimentation) has allowed it to consolidate a broader mobile customer‑experience stack into one environment.

Airship (formerly Urban Airship) is a United States–based B2B software company that provides a mobile‑first customer engagement and app‑experience platform. Its core offering centres on tools for managing push notifications, in‑app messaging, mobile wallet passes, real‑time event streaming and mobile‑centric analytics, consolidated into its app‑experience platform (AXP) and related modules.

The company monetises these products as enterprise SaaS with additional self‑service tiers and optional professional services. Customers are businesses and enterprises with significant mobile app or mobile web usage, including retailers, travel providers, media companies and other consumer‑facing brands, as well as their marketing, product and data teams who use the platform to orchestrate and optimise customer journeys across mobile channels.