Oracle

The company operates a diversified enterprise software and cloud infrastructure model. It develops and sells relational database software, cloud infrastructure (IaaS and PaaS), and suites of cloud business applications that standardise and automate core business processes. Value is created by providing scalable infrastructure for compute, storage and networking, managed database environments, and integrated ERP, HCM, SCM and CX applications that reduce IT complexity and support critical operations. It extends its footprint through large acquisitions in adjacent enterprise software and sector-specific IT (for example healthcare) and by offering multiple deployment options (on-premise, managed cloud, SaaS) to fit existing customer estates. Long-term contracts, technical lock-in around databases and applications, and global support services underpin recurring revenue and high switching costs.

Oracle is a large US enterprise technology vendor that provides database software, cloud infrastructure and platform services, and cloud-based business applications for finance, HR, supply chain and customer operations. It also owns additional software franchises such as multi-tenant ERP for mid-market organisations and open-source-compatible database services.

The company generates revenue primarily from cloud infrastructure and platform consumption, subscriptions to software-as-a-service applications, managed database services, and traditional perpetual software licences with maintenance. Its customers are predominantly mid-sized and large enterprises, governments and other institutions that run mission-critical workloads and business processes on its databases, cloud platform and application suites.