Maestro

The company operates a B2B software platform model focused on interactive video and live-streaming infrastructure. It offers a hosted, white‑label environment where customers run branded live and on‑demand video channels, configure interactive overlays and panels, and manage audience data and analytics. SDKs and APIs extend this functionality into custom web, mobile and connected‑TV applications.

Value is created by enabling professional creators, media owners and brands to control the viewing destination, integrate engagement features (chat, polls, overlays, trivia) and activate direct revenue streams from their own audiences, rather than relying solely on third‑party platforms. Revenue is generated through recurring SaaS‑style plans for access to the platform and tools, plus usage of integrated commerce functionality that lets customers transact with end‑viewers. Stripe‑based payout flows and support for multiple payment methods make it easier for customers to capture and manage these revenues within their own branded experiences.

Maestro Interactive Inc is a US-based interactive video and live-streaming software company founded in 2015. It provides a white‑label platform, SDKs and APIs for building personalised, interactive video experiences across web, mobile and connected TV, including live events and video on demand, with integrated audience engagement, analytics and commerce features.

The company makes money primarily by selling its platform to professional creators, media and entertainment brands, sports organisations and enterprises that need their own branded streaming destination with built‑in monetisation. Customers pay for access to the platform (plans and billing) and use it to sell tickets, subscriptions, bundles and other transactions to their own audiences, with payments processed via integrated payment methods and payouts handled through Stripe accounts linked by the customer.