MARKET OVERVIEW

Video Streaming Platform

A digital platform that distributes video content (films, series, live events) to consumers via internet streaming. Can operate as SVOD (subscription), AVOD (ad-supported), FAST (free ad-supported), or hybrid models. These platforms aggregate large consumer audiences and increasingly operate advertising businesses alongside their content distribution.

What is a Video Streaming Platform?

A digital platform that delivers on-demand and live video content to consumers over the internet, operating under SVOD, AVOD, FAST, or hybrid monetization models. These platforms aggregate large audiences and increasingly run advertising businesses alongside content distribution.

Key Video Streaming Platform Companies

TelevisaUnivision

Spanish-language broadcaster and streamer monetising audiences through ads and subscriptions.

Video Streaming Platform

Bauer Media Audio Ireland

Irish radio and digital audio portfolio monetised through advertising sales.

Video Streaming PlatformMarconi House, Digges Lane, Dublin 2, D02 TD60

TargetVideo

Publisher video platform and premium video advertising sales business.

Video Streaming PlatformKoppstraße 16, 81379 Munich, Germany

Seven.One Entertainment Group

German broadcaster-led entertainment and advertising monetisation group.

Video Streaming PlatformGermany

Alphabet

Digital platform conglomerate centred on advertising, media and software.

Video Streaming PlatformUnited States

MFE MediaForEurope

Pan-European broadcaster and media group monetising audiences through ads and content.

Video Streaming PlatformNetherlands

AMC Networks

TV networks and niche streaming subscription media company.

Video Streaming Platform11 Penn Plaza, New York, NY 10001

NBCUniversal

Diversified media group spanning TV, streaming, studios and advertising.

Video Streaming Platform30 Rockefeller Plaza, Midtown Manhattan, New York City, NY, United States

Grupo Globo

Brazilian media group spanning broadcast, streaming, publishing and advertising technology.

Video Streaming PlatformRua Lopes Quintas, 303, Andar 10, Jardim Botânico, Rio De Janeiro, RJ, CEP 22460-010, Brasil

Bertelsmann

Diversified media, publishing and services holding company.

Video Streaming PlatformCarl-Bertelsmann-Straße 270, 33311 Gütersloh, Germany

Blue Billywig

B2B online video platform for publishing, OTT and monetisation.

Video Streaming PlatformCatharina van Renneslaan 20, 1217 CX Hilversum, Netherlands

Futuri

AI software suite for broadcasters and media sales teams.

Video Streaming Platform301 Congress Avenue, 12th Floor, Austin, TX 78701

Vevo

Ad-supported music video network selling premium cross-screen inventory.

Video Streaming PlatformNew York City, U.S.

Bell

Canadian telecom and media operator with adtech and enterprise services.

Video Streaming PlatformCanada

Gray Media

US local broadcaster and cross-channel advertising media owner.

Video Streaming Platform4370 Peachtree Road NE, Atlanta, GA 30319

PlayBox Technology

Broadcast playout, OTT streaming and monetisation software for media operators.

Video Streaming PlatformBrookmans Park Teleport, Great North Road, Hatfield, AL9 6NE, United Kingdom

RTL Group

European broadcaster, streamer, ad seller and content producer.

Video Streaming PlatformLuxembourg

3Q

German B2B video infrastructure and streaming software provider.

Video Streaming PlatformBelfortstraße 5, 81667 Munich, Germany

AnyMind Group

Commerce and marketing infrastructure for publishers, brands and merchants.

Video Streaming PlatformJapan

Stingray

Digital music, video and retail audio media company.

Video Streaming Platform

DISH

US subscription TV, streaming and advertising inventory business.

Video Streaming Platform9601 South Meridian Boulevard, Englewood, Colorado 80112, United States

ESPN

Sports media network spanning publishing, streaming, broadcast and fantasy games.

Video Streaming PlatformBristol, Connecticut

Impresa

Portuguese media group spanning TV, streaming, publishing and ad sales.

Video Streaming PlatformRua Calvet de Magalhães, nº 242, 2770-022 Paço de Arcos

Nexstar Media Group

US media owner selling local, national and streaming advertising.

Video Streaming PlatformUnited States

Wirtualna Polska (WP)

Polish digital media group spanning publishing, ads, subscriptions and marketplaces.

Video Streaming PlatformŻwirki i Wigury 16, 02-092 Warszawa

Massarius

Publisher monetisation and managed programmatic trading platform.

Video Streaming PlatformLindengracht 304-HS, 1015 KN Amsterdam, The Netherlands

Scripps

US broadcaster monetising national, local and streaming media inventory.

Video Streaming PlatformUnited States

Stats Perform

B2B sports data, analytics and content technology provider.

Video Streaming PlatformUnited States

Adsmovil

Hispanic-focused mobile and CTV advertising technology platform.

Video Streaming Platform2222 Ponce de Leon Boulevard, office 3-106 Coral Gables, FL 33134

Amazon

Commerce platform with advertising, cloud and streaming businesses.

Video Streaming PlatformUnited States

Atresmedia

Spanish broadcaster and streamer monetising audiences through advertising and subscriptions.

Video Streaming PlatformAvda. Isla Graciosa 13, 28703 San Sebastián de los Reyes, Madrid

Genius Sports

Sports data, betting and media software for leagues and sportsbooks.

Video Streaming Platform27 Soho Square, 1st Floor, London, W1D 3QR

Google

Search, video and advertising platform ecosystem for businesses and consumers.

Video Streaming Platform1600 Amphitheatre Parkway, Mountain View, CA 94043, USA

Grupo Media Capital

Portuguese media group monetising TV, digital audiences and content production.

Video Streaming PlatformRua Mário Castelhano, 40, Queluz de Baixo, 2734-502 Barcarena Portugal

Schibsted

Nordic media group monetising news audiences through subscriptions and advertising.

Video Streaming Platform

Tencent

Chinese internet platform spanning social, gaming, media, ads and cloud.

Video Streaming PlatformTencent Binhai Building, No. 33, Haitian Second Road, Nanshan District, Shenzhen 518054

VideoShakers

Supply-side adtech and curated video monetisation platform.

Video Streaming PlatformAvda, de Brasil 17, 28020 Madrid, Spain

ByteDance

Consumer platforms, advertising, commerce and collaboration software group.

Video Streaming PlatformChina

Disney

Global media company spanning streaming, sports, studios and advertising.

Video Streaming Platform500 South Buena Vista Street, Burbank, CA, 91521, United States

Emplifi

Enterprise SaaS for social marketing, commerce and customer care.

Video Streaming Platform4200 Regent Street, Suite 200, Columbus, OH 43219, United States

Firefly

Mobile digital out-of-home media network for brands and agencies.

Video Streaming PlatformUnited States

Sportradar

Sports data, betting software and marketing tech for operators.

Video Streaming PlatformSwitzerland

View TV

FAST streaming infrastructure and CTV monetisation platform.

Video Streaming Platform

YouTube

Global video platform monetised by ads, subscriptions and creator economics.

Video Streaming Platform901 Cherry Avenue, San Bruno, California, United States

Cineverse

Niche streaming owner with adtech and streaming infrastructure products.

Video Streaming Platform224 West 35th St., Suite 500 #947, New York, NY 10001

EX.CO

Publisher video platform for hosting, ad serving and yield optimisation.

Video Streaming PlatformChurchill House, 137 - 139 Brent Street, London, England, NW4 4DJ

Huawei

Diversified technology group spanning devices, cloud, app distribution and advertising.

Video Streaming PlatformChina

iHeartMedia

US audio media owner spanning radio, podcasts, streaming and ad sales.

Video Streaming Platform20880 Stone Oak Parkway, San Antonio, TX 78258

Kunlun Tech

Chinese internet group spanning browser, ads, gaming and AI products.

Video Streaming PlatformBlock B, Mingyang International Center, No. 46, Xizhongbu Hutong, Dongcheng District, Beijing

NAVER

South Korean platform group spanning search, ads, commerce, content and cloud.

Video Streaming PlatformNAVER 1784, 95 Jeongjail-ro, Bundang-gu, Seongnam-si, Gyeonggi-do, Republic of Korea

How Video Streaming Platform fit into the ecosystem

Video streaming platforms supply inventory and audience signals into the AdTech stack by exposing ad slots via ad servers, SSPs or direct-sale integrations and by integrating targeting, measurement, DRM and CDN capabilities. They accept buys from advertisers, agencies and DSPs, provide first‑party data and content metadata for targeting, and return viewability, completion and attribution metrics into MarTech systems.

Market structure and positioning

Buyers are advertisers, media agencies, DSPs and brands seeking scale, targeting and measurable video reach; sellers are the streaming platforms, content owners and aggregators that control rights and inventory. Revenue mixes include subscriptions, direct and programmatic ad sales, and partnerships, with competition among global OTT players, FAST channels and niche streamers for content rights, audience attention and ad spend.

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