Mobitech

The business operates an advertising and monetisation platform focused on mobile and CTV environments. It integrates via SDKs, APIs and white-label start or news pages into publishers, app developers, OEMs, carriers and device manufacturers. These partners supply traffic and user engagement (news feeds, search, games, contextual interactions), which the platform converts into revenue through ad serving (native, video, in-feed), search monetisation and action-based contextual placements. For app developers and performance advertisers, it functions as a user acquisition channel, leveraging its traffic sources and OEM or device integrations to deliver installs and post-install events. Value is created by helping publishers and OEMs generate incremental revenue from existing users and by giving advertisers performance media access to mobile and CTV inventory.

Mobitech.io is an Israel-based mobile and CTV advertising technology company founded in 2016. It provides an advertising SDK and monetisation platform that powers news feeds, search, HTML5 games, native and video ad formats, and an action-based monetisation product for mobile apps, CTV and OEM or browser start pages.

The company makes money by monetising traffic and user actions across its publisher and OEM integrations, running user acquisition campaigns for app developers, and likely operating revenue-share or performance-based arrangements. Its direct customers are app developers, advertisers, publishers, device manufacturers, carriers and OEM partners that embed its SDKs, APIs and white-label start or news pages to generate advertising and search revenue or to acquire users.