Survicate

The company operates a horizontal B2B SaaS model focused on customer feedback and survey analytics. It creates value by providing tools to collect customer opinions across web, in-product, email and mobile channels, then aggregating responses into a central insights hub. AI features assist with qualitative analysis, topic grouping and reporting, reducing manual analysis workload for product, CX and marketing teams. Integrations with CRM, support and analytics systems connect feedback to operational workflows.

Revenue is generated from subscription fees for access to the platform, with higher tiers unlocking larger data allowances, more advanced analysis modules (such as the insights hub and AI assistant), extended data retention, integrations and enterprise administration features. The platform’s SDKs and integrations make it more embedded in customers’ product and data stacks, supporting retention and expansion through seat growth and upgraded plans.

Survicate S.A. is a Polish software company that provides a cloud-based customer feedback and survey platform. Its product enables businesses to design and distribute surveys across multiple channels, including websites, in-product experiences, email and mobile apps (via SDK), and to centralise analysis in an insights hub with built-in AI assistance.

The company generates revenue through tiered SaaS subscriptions, with a free plan plus paid plans (Starter, Growth, Pro, Enterprise) that scale by response and data limits, features, and seats. Customers are business teams such as product management, customer experience, marketing and research functions at small and midsize businesses and larger enterprises that need structured, recurring feedback programmes such as NPS, CSAT and product research.